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Marketing is not a dirty word

Seriously, it isn’t. At least for people whose businesses depend on Tcl.

We need to market Tcl so that it is no longer the industry’s best kept secret. There are too many places to find info about Tcl - there needs to be a consolidated effort behind a single, contemporary face - addressing:

 Companies basing their products on Tcl/TK 

George McK recently floated a concept worth considering: That ten commercial developers of applications using the Tcl/Tk technology purchase the mini.net domain and utilize it to promote and cross- promote their products in a simple consolidated manner to non technical people.

The site to simply consist of a home page with; explanatory text of Tcl/Tk technology ; a revolving listing / linking of the ten commercial developers and their applications ; and a press release section. (Further items in that vein may be added as marketing progresses).

The audience would be non technical yet professional people in other spheres of activity (Finance, HR, Sales General Management). The benefits would be the cross-exposure for the commercial developers, leading to sales and usage, for a small amount of money.

There are obvious benefits of scale to be explored and enjoyed at a small cost.

 Regular articles highlighting unique or interesting features

To get the word out, but in a contemporary communications media -  e.g. Michael Cleverly's blog at [link] 



Posted at Dec 31/2007 06:33PM:
comment from the chat from tclguy - so perhaps the next "marketing" solution is to assist with key projects (coccinella, amsn, git-tk ...???) to make them top-notch 8.5-based tools?




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